Certification For Your Women Owned Small Businesses?

Quite often one of the topics of discussion among small business owners is “certification”. To push the thought process a little further, I will usually ask; “What type of certification are you seeking and who are you planning to do business with?”.

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Marketing Strategies for Small Business: Simple Ways of Taking Your Business Online

There are so many marketing strategies for small business out there these days that it’s enough to make you dizzy if you try to listen to every advertisement. The problem is that people who sell internet marketing systems are likely to be pushing something that doesn’t even work for them! No wonder it’s so easy to get overwhelmed with the technology of today.

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Small Business Marketing Tools to Get You Free Publicity

As far as small business marketing goes, free publicity is gold. It’s not just that you’re getting your company name to the public without having to pay for it; it’s that the news publicity – whether it’s in a magazine, newspaper, or online, weighs more heavily in your prospective customers minds. Even as skepticism reigns, people see information printed by news-type sources (whether in print or online) as being more truthful, more objective, than information that’s paid for by the company (advertising).

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